…and we havent actually shot anything, so youll need to do that yourself.
Some of the actors won’t come out of their trailers.
It’s not intentional, he’s getting them fixed.
Also can you film it twice, for different streaming platforms?
Make a really good version for Netflix and a slightly worse looking one for Quibi.
I bet some people made that!
Most recently it was Creative AssemblysImmortal Empirestrailer.
Strange space is a good way of describing it, says Bevan de Lange.
You’re often trying to do multiple things at once.
Bevan de Lange found himself in the business, he says, by fluke.
The two passions turned out to be in sync.
Your involvement can be a single trailer or a whole campaign of assets," he explains.
Working in the sound studio, tweaking those last details that make it all come together.
The pipeline for something like the Immortal Empires trailer involves more people than you might think.
The Cinematics team at CA is composed of 15 individuals who are often split between multiple trailers.
says Chloe Bonnet, lead cinematic animator at Creative Assembly.
We generally start by looking at the design documentation, says Davide Ghelli, product marketing manager at Paradox.
They aim to get a holistic view of what the design team is trying to achieve.
We take ideas, and input wherever we can find it.
Most of the trailers are assembled around a core idea that we build the narrative around.
As long as you stay within those, anything is possible.
I never imagined myself doing a Space Shanty trailer but here we are.
Initially youre looking at things like timescale, budget, difficulty, resource.
Do we have the people we need currently available to put together a good response?"
Bevan de Lange explains.
Submitting an underbaked idea can lead to unnecessary stress down the line.
The world of gaming awards offers no such accolades.
Not for nought, either: weve likely been burnt at least once or twice in the past.
What you do or dont show is always part of the conversation when marketing the trailer.
“Sometimes Ill advocate for ignoring or bending these guidelines if I think itll make for a better trailer.
But generally the job still means you have to work from what actually exists.
And youll be using most of the same art assets to create that trailer.
Its a strange line, I know, between art and advertising.
Its a line that, if nothing else, Ill find myself thinking about more often now.
I had never done mocap before but it was incredibly fun to let loose as those characters.
