Stripped back, it’s partopen worlddriving game, part business management.

You’re soon negotiating salaries and benefits with a giant block of perpetually weeping tofu.

Then, enlisting the help of a traffic safety superhero to help out when jobs go south.

A screenshot of Pinky from Promise Mascot Agency with a freakish blue blob in the corner.

The tofu gets stuck in a door on their first job.

The tutorial missions dry up, so I bring up the map.

It takes a moment to realise what I’m looking at.

Cover image for YouTube video

Or, rather, what I’m not.

Not a nagging map marker in sight, despite a menu telling me there are several tasks available.

Promise Mascot Agency will only mark the activities available on your map if you explicity tell it to.

The open world town in Promise Mascot Agency.

This is - if I’m using my academic ludology terms correctly - the good shit.

An adrenaline shot for decision paralysis.

A Marie Kondolance for our era’s inescapable hellscape of cluttered landscapes.

A giant block of weeping tofu gets stuck in a normal door in Promise Mascot Agency.

Thank you, Promise Mascot Agency.

There’s plenty more to love here.

Dreamy, dark pop slows to a warped cassette crawl when you pause.

I collect floating coins that each tell tiny stories with their confirmation pop ups.

A wallet containing a shopping list with nothing crossed off.

A thousand yen note used a bookmark.

When I crash the car myDualSensespeaker starts yelling a cartoonish, clattering racket at me.

A pack of ghostly foxes escape from a mechanic’s garage while I’m chatting to him.

I chase them for truck upgrades.

The first gives me a cannon that lets me shoot Pinky at the remaining foxes.

Your truck is invulnerable and I wholly believe the game wants you to drive like an idiot.

Run out of actions before you win, and you lose.

It’s perhaps the game’s weakest aspect but again, I barely scratched the surface.

Still, what’s here is just as beautifully odd and oddly beautiful as you’d expect from Kaizen.

It’s due out this year, and I will make that tofu smile if it kills me.